Journal.

Design Thinking Works
I’ve been in the creative industry for a couple decades now at different capacities. I was in film, making music videos, corp videos, and short films (at a young age). I was a visual designer working on branding …

Unleashing the Spirit of Innovation: 5 Similarities of Bruce Lee, Muhammad Ali, Henry Ford, Steve Jobs, and wait for it … Steph Curry
Innovation is a hallmark of human progress, and throughout history, certain individuals have stood out for their exceptional ability to think differently, challenge norms, and change the course of their respective fields.

for my coach—who taught me to see things differently
Have you ever come across a person in your life who had a profound influence on you? Who brought the best out of you, challenged you, and encouraged you to keep fighting in life?

Creative Leaders Should Help Their Teams Collaborate Better
Collaboration is a crucial aspect of leadership, particularly when it comes to leading a creative team. As the saying goes, two heads are better than one.

A Little Book Every Young Designer Should Read Every Year
Steal Like an Artist is a book that has been making waves in the creative world since its publication. The author, Austin Kleon, shares his thoughts on how to be more creative and productive in a concise and practical manner.

How to Write a Good Creative Brief: Tips and Tricks
As a leader, it’s essential to ensure that everyone on your team understands the goal and purpose of the project.

Come Drive with Me — If You Dare
Autonomous driving has become a hot topic in the realm of modern transportation, but it is interesting to note that it has many parallels to the early days of commercial airplane piloting.

My creative adventures through images
It’s fun to look back at photographs and reflect on your journey from time to time.

Hate is a virus.
I’m disgusted by the hate crimes that are happening in America against Asians. I stand in solidarity with my Asian friends and family.

Plastic Free Fridays gets a bold brand refresh by SF/SG
I helped So Far So Good, which is part of The Feed Group, with their beautiful work on the Plastic Free Fridays rebrand. My role was to help build out their brand guidelines ...

SF Academy of Art University Graphic Design Show
I had the honor of being selected to participate as a judge at the prestigious SF Academy of Art University Graphic Design show where BFA, MA, and MFA graduates showed off their beautiful design portfolios.

SFDW / Release the Human
Feed Agency hosted a couple of events at San Francisco Design Week and I had the opportunity to speak on a panel about how AI is affecting the marketing and creative industries.

A fun creative exploration
Design explorations are the best!

eBay Advertising rocks
Feed Agency was featured in a cool (AKA nerdy) documentary about how eBay’s advertising team leverages, data science and segmentation to resonate with audiences in meaningful ways.
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